Videos are everywhere. They are no longer isolated to platforms such as YouTube. From search engines and social media platforms to business websites and e-commerce sites, the internet is teeming with them and with good reason. Studies show that 6 out of 10 people prefer to watch online videos than watch television. It doesn’t matter…
Read moreEveryone wants their business to be a success. In order for your business to be successful, it needs to keep growing and increase brand recognition. This is especially important in a competitive environment such as Toronto. While the city is ranked amongst the top in terms of global competitiveness, businesses still have to put themselves…
Read moreHiring a video production company Toronto isn’t cheap. The average corporate video costs $1000 to $3000 per minute to produce. This can be discouraging for any business on a tight budget. However, this is a cost that you simply can’t afford to do without. More than 73% of marketers report using video for marketing and…
Read moreThe stats on digital video marketing continue to pile up as we enter 2018. According to research, digital video contributes to higher conversion rates, higher SEO rankings, and more shares and engagement on social media. As more ad agencies, digital marketers, and business owners rush to reach their new video quota for 2018 sometimes they…
Read moreVideos took 2017 by storm. They were responsible for driving 74% of internet traffic. This trend is set to grow in the coming years. This is in line with the report given by CISCO on the growth of this type of content and the volume of traffic it would drive. According to the technology company’s…
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