RAB Design Lighting – VEKX Product Visualization

VCM Interactive created this photorealistic 3D animation to showcase the features and benefits of RAB Design Lighting’s  new VEKX product. RAB Design Lighting Inc. is located in Toronto; they design and manufacture high-quality commercial, industrial and residential LED lighting as well as related lighting solutions and products.

The video was used in the marketing campaign for the product launch as well as used on product displays. The video is on the product page of the RAB website, YouTube, LinkedIn, email marketing etc. A French version was created as well as another brand version for the USA market.

Product Benefits:
– Superior performance wall light available in T3 or T4 beam distributions.
– Adjustable fixture head from 45° to -45°.
– One man install – aircraft cable attaches to fixture head for ease of wiring.
– Guide tabs on fixture head slide into the channel on the
back box to lock the fixture in place after wiring.

Style: 3D animation – product visualization