The Importance of video marketing – YouTube Video Views Increase 25% to 4 Billion Per Day in 8 Months

The importance of having video as part of your marketing efforts is more of a fact now more than ever. Reuters.com recently reported, that video views on YouTube have increased by 25 percent in the past eight months, to an astounding 4 billion per day.

There are several benefits to adding video to your business website. Including video on your site allows you to provide more information in a shorter period of time, and increases the amount of time a visitor will spend on your website. Comscore reported back in 2010 that retail visitors that viewed video stayed on websites two minutes longer than a regular visitor, and were 64 percent more likely to buy something.

Evolve your video marketing tools with VCM Interactive’s dynamic and forward thinking team of creatives. VCM Interactive services multimedia, video, animation and interactive production in Toronto, Mississauga, and the surrounding GTA area.