Internet marketing can be challenging. There are many tools that you can use. However, not all of them will be successful. Many of the people and organizations that approach us have tried a wide variety of marketing tools and come up dry because they haven’t discovered the power of animated video. We have over 30-years of experience creating video assets that drive results for company’s sales, marketing and communications goals.
The power of 3D animation Toronto
We get many requests for Toronto video production from people who have realized the power of video. After reviewing their marketing portfolio, we often suggest they implement3D animatedexplainer videos. Many are skeptical at first. They quickly become believers and ardent fans of 3D animation when they experience the benefits and see return on investment.
Animated explainer videos are best at simplify a process, technology or explain a products features. If pictures are worth a thousand words, then these videos are worth millions. They are not only entertaining but also help viewers get a better understanding of the services or products that a company offers.
These audiovisual contents can help to boost your conversion rates by up to 20%. This figure is based on the experience of Rypple, a social performance management platform that added one such production to their homepage. Dropbox, the cloud storage service, experienced a 10% increase in conversion rates by including this type of content on their homepage.
You may be thinking that 20 and 10 percent are small figures. Considering that Dropbox received up to 750,000 views for the video in one month, 10 percent translates to 75 000 sign-ups. That’s a lot of sign-ups.
Making use of 3D visualizations will make your content even more effective at increasing conversion rates. Audiences are demanding more physics-based animation that shows more realism. The use of this type of simulation is set to continue growing steadily in different industries over the next few years.
Why 3D Animation Toronto is so effective
Technology is affecting all aspects of our lives. It even affects the way we think. According to a study on web use, the average attention span of the modern internet user is 8 seconds. This is down from 12 seconds in 2000. This is much lower than that of a Goldfish, which has the attention span of 9 seconds.
This is where 3D animated explainer videos can help.
- They provide an easy way to reach your audience
People are more likely to watch animated content to the end than reading text. You’ll have a better chance of passing the entire message to your target audience with this type of content than with photos, text, 2D animation or any other medium.
- They are effective tools for learning
Most people are visual learners. A small number are verbal learners. Animated content takes advantage of this by providing both verbal and visual cues for learning. All types of learners are accommodated.Not to mention, this type of content is visually stimulating.
- Provides clear presentation of ideas
Some ideas can be difficult to present through text or speech. Audiences can get a better understanding when they are able to see it in action. Theseservices help you present ideas in a way that the audience can not only see but also experience. The audience will find it easier to relate to the idea through this.
3D animated videos are a great way to connect with customers and other interested parties. They can help your business convey the value of its services or products and capture the attention of your audience.
If you’re a business in Torontolooking forthe best video production services, get in touch with Visual Communications & Marketing (VCM). We’ll help you achieve your business goals with video that works.