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VCM Interactive : Article

10 Reasons to Invest in Video

What are your goals for your business in 2018? If increasing your reach and profit are amongst your top resolutions for the year, video should be a major part of your marketing strategy. If not, you’re missing out on an opportunity that you can’t afford to miss out on. Why video is a must for…

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What Makes a Corporate Video Successful?

The markets are becoming ever more competitive. It can be hard for businesses to stay afloat let alone get the attention they need from their target audience. Technology has opened up a whole new level of competition. Companies are no longer only competing with other local companies but also with those in the global market….

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Photographer vs. Videographer

‘Don’t videographers and photographers do one and the same thing?’ This has often been the cue for a heated argument on the difference between photographers and videographers. Its often required for a video production company clarify the difference. There are several points of conflict that are causing a rift between professional videographers and photographers. Amongst…

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