In fact, video production is the number one area where marketers plan to increase their investment in coming years.
Here are seven statistics to know about online video marketing:
#2. Dr. James McQuivey of Forrester Research says a minute of video is worth 1.8 million words
#3. Cisco expects video to account for 57% of consumer internet traffic by 2015, nearly four times as much as regular web browsing and email.
#4. The chances of getting a page one listing on Google increase 53 times with video (source: Forrester Research, 2012)
#5. Forbes indicates, 65% of senior executives have visited a company’s website after watching a video.
#6. A study by Comscore found that on average a website visitor will stay two minutes longer on a site when they watch a video.
#7. Video is now the sixth most popular content marketing tactic, as 70% of B2B marketers use some form of online video with their overall strategies.
#8. Stacksandstacks.com reported that visitors were 144% more likely to buy a product after seeing a video of the product than those who didn’t.
Offering professional video production and video editing in Toronto, VCM Interactive can help strategize, conceptualize and execute a video for any kind of marketing initiative. For more information on our corporate video production services, visit us online at http://www.vcminteractive.com