Blog

our Mission Statement

Posted by on Jul 21, 2011 in mission | Comments Off

VCM is a media production shop and interactive firm that is dedicated to customer service and creating effective media solutions. Armed with video, digital, animation and interactive expertise, VCM always has the right media solution for your needs. Your budget and our solutions without compromise to QUALITY. VCM uses film/video production, interactive media, and animation to help our clients build better communication tools. We have all the resources to cater to your project from conceptualization to completion, on time and on budget. VCM...

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The VCM Interactive Creative Development Process

Posted by on Feb 5, 2012 in Animation, Film/TV, Interactive, mission, New Media, Post, Video Productions | Comments Off

The VCM Interactive Creative Development Process

Here at VCM we value originality and bringing fresh ideas to enhance our client’s digital and video marketing initiatives; whether it be a video production to promote a product, a multimedia web application or a spectacular 2D or 3D animation to mesmerize your audience. We start by finding the message with an emotional pull that will inevitably leave an impression on the end audience.  The conceptualization process can be very involved, so we like to guide and educate our clients through creative development.  We start by breaking down...

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The Importance of video marketing – YouTube Video Views Increase 25% to 4 Billion Per Day in 8 Months

Posted by on Jan 28, 2012 in Film/TV, New Media, Video Productions | Comments Off

The importance of having video as part of your marketing efforts is more of a fact now more than ever. Reuters.com recently reported, that video views on YouTube have increased by 25 percent in the past eight months, to an astounding 4 billion per day. There are several benefits to adding video to your business website.  Including video on your site allows you to provide more information in a shorter period of time, and increases the amount of time a visitor will spend on your website.  Comscore reported back in 2010 that retail visitors...

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Short Film wrapping up post production with CG Robot

Posted by on Jan 26, 2012 in Animation, Film/TV, Post, Video Productions | Comments Off

Short Film wrapping up post production with CG Robot

VCM’s Exec. Producer, Paul Nandrajog is in post production on another short film with the talented Director/Writer Sol Friedman. Love Songs from an Android is supported by Bravo!FACT and the National Film Board (NFB). The film is about a helper robot fleeing from heartache and unrequited love.  The short film was shot on the RED ONE camera in order to capture very high resolution images for visual effects. Majority of the film production was in studio with one on-location shoot in Toronto, Canada. The crew was very professional and...

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VCM produces video covering the Johnnie Walker 2011/12 Ad Campaigns in Toronto

Posted by on Jan 19, 2012 in Film/TV, New Media, Video Productions | Comments Off

VCM produces video covering the Johnnie Walker 2011/12 Ad Campaigns in Toronto

VCM Interactive was asked to produce a video covering the launch campaign of Johnnie Walker’s NEW Double Black in downtown Toronto, ON Canada. The challenge was how to create an exciting video that showed the extensive advertising campaign that bombarded the TTC King Station as well as billboards across the city. A variety of footage was captured including tracking time-lapse shots. It also added style and to allowed us to exemplify the high traffic areas…Keep Walking! The music we selected added an emotional build up to the...

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Yorkville Teaser video

Posted by on Oct 24, 2011 in Animation, Film/TV, New Media, Post, Video Productions | 0 comments

Yorkville Teaser video

Here’s a fresh teaser video from VCM Interactive – http://vimeo.com/31004782. Conceptualized, shot and edited within a few hours, this piece was produced to peak the interest of viewers about the beautiful, chic Yorkville located in the heart of Toronto, Ontario Canada. The video was shot on the Canon 5D Mark II with a zoom and prime lenses. VCM Interactive is a Mississauga based company that offers video production, animation and multimedia services in the Toronto and the surrounding area. You can view the video here...

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Blu-ray Authoring

Posted by on Oct 17, 2011 in Interactive, New Media, Post, Video Productions | 0 comments

The blu-ray medium is a fantastic way to get your high definition videos to the public.  With captivating motion menus and advanced menus systems, Blu-ray can impress your end viewer.  VCM Interactive can encode your high definition videos and content onto blu-ray and create a custom motion menu for your selection and option needs.  BD-25 holds 25GB of data and BD-50 holds 50GB of data…The options are endless. VCM Interactive can also encode your 3D content onto 3D blu-ray. A 3D custom menu system will be built for you.  We need left...

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VCM completes 3D animation project

Posted by on Oct 14, 2011 in Animation, New Media, Post | 0 comments

VCM completes 3D animation project

VCM Interactive has just completed an effective sales tool that was created in 3D animation. Animation was used instead of video to show the intricate functionality and key selling features for a particular hot tub model.  3D animation allowed us to effectively display the innovative self-clean technology as well as the high efficiency insulation, which costs pennies per day to heat.  The interactive platform is next!  You can view the animations here

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VCM Interactive Launches New Website

Posted by on Oct 7, 2011 in Animation, Interactive, New Media, Video Productions | 0 comments

Welcome to the new VCMINTERACTIVE.COM! VCM Interactive is a multimedia and interactive production studio located in Toronto, ON.  We value originality and bringing fresh ideas to enhance our client’s digital and video marketing initiatives. Our website has been redesigned to better serve your video production, animation and interactive needs. In a time of budget constraints, VCM has viable media solutions to maintain your brand and to get your message out without compromise to quality.  VCM will find solutions to give your video high...

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Fring & Community Living Dufferin

Posted by on Aug 6, 2011 in Animation, Film/TV, New Media, Post | 0 comments

VCM’s most recent video productions have now hit the web and are available for your viewing pleasure. First up, is an ad for the smart phone mobile app “Fring”.  The spot highlights Fring’s ability to support four way video chat in a kinetic and exciting way. Check it out here – http://www.youtube.com/watch?v=8EIRpFweDfU The second video is an information piece for the non-for-profit organization, “Community Living Dufferin” The corporate video highlights the grand opening of their new community centre in Orangeville,...

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Fring Update

Posted by on Aug 2, 2011 in Animation, Film/TV, New Media, Post | 0 comments

Excitement and anticipation are building for the imminent release of VCM’s recent video production. A spot for the mobile app Fring, made to support the launch of their brand new group video chat feature. Ablog post, calling for beta testers for the group chat feature has been posted on the Fing site. The site also features an image that includes the four actors who appear in the video. You can find the blog post at http://www.fring.com/blog/?p=2857 ,. Sign up for the beta and watch for further updates when the video finally...

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